Lightweight Models and Cost-effective Scalability

The Internet has become the fastest growing medium and the most famous distribution system. According to NUV (2004), there were 605.6 million Internet users worldwide in the September 2002, having increased from 30.6 million users in 1995 (Flew, 2005). In 2010, there are 205,368,103 sites on the Internet and 940 millions Social Network users worldwide (Ries, 2010). Today, [...]

Leveraging the Long Tail

The Long Tail is one of the most important business economic models of the 21st century, especially for online retail business. It first appeared in Wired’s article “The Long Tail”  in October 2004 and expanded into The New York Times bestseller book in July 2009 on the subject entitled, The Long Tail: Why the Future of Business Is [...]

Data is the next “Intel Inside”

Data is the next “Intel Inside” is one of the key characteristics of Web 2.0. The term was first coined by Tim O’Reilly at Conference  in 2005. O’Reilly describes data (managed by the software) as the data driving force behind web 2.0 application (web 2.0 service combines with function/software).  He states “Database management is a core competency of Web [...]